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November 2014


Bottom-up HMI innovation

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Plato said that necessity is the mother of invention. And in the world of in-car technology and HMI, it is at the bottom of the pile (where cost constraints are highest) where we’re seeing the greatest invention right now. Recent drives in two latest city cars – the Peugeot 108 and Renault Twingo – have made us ask if bottom-up innovation provdes some answers to the current issues in automotive HMI. There isn’t any great alchemy at work here. But the Peugeot and Renault systems work for three fundamental reasons: limited feature set, simple on-screen design and use of third-party add-ons.

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